Learning to Sell Efficiency Effectively

    Posted on Tue,Mar 11, 2014 @ 10:00 AM

    Belimo is sponsoring a two-day seminar that will provide you with the insights, focus, and skills you need to grow your market share, revenues, and profitability. Most decisions are emotional decisions, and making energy efficiency purchases and changes are no exception. Whether you’re selling efficiency solutions or seeking project approvals, understanding what factors play a role in the decision-making process and knowing how to build rapport with key stakeholders vastly increase your odds of success.

    Topics Covered:

    • How to engage your most promising targets by telling their story rather than yours.
    • How to migrate the discussion from "simple payback period" to metrics that give the financial decision-maker the confidence to say "yes".
    • How to capture the attention of even the busiest most distracted prospects using concise and compelling communication.
    • How to recognize and neutralize more than two dozen myths and objections that can stall even the most worthwhile energy projects.

    You will also gain free access to webinars and one-year access to the learning center, your 365-day portal into the world of efficiency sales.

    Dates & Locations:
    April 8 & 9 » San Francisco, California
    May 15 & 16 » Toronto, Canada
    May 20 & 21 » Dallas, Texas
    June 4 & 5 » Chicago, Illinois
    June 11 & 12 » New York, New York

    Mark Jewells

    Mark Jewell is a nationally recognized subject matter expert, author, coach, and speaker

    Limited Seating, Register Now. 
    focused on helping energy users and service providers realize and express the true value of improving energy efficiency. With three decades of interdisciplinary experience, Mark is adept at creating value at the intersection of energy management, real estate, finance, operations, sustainability, and professional selling.

    Learn more at www.eefg.com/Belimo.

    Tags: Belimo News, Technical Tips